It is often said that facial ligaments are the direct cause of jowls. This comes from the thinking that overtime ligaments will become slack, losing their grip, allowing the tissue to descend. Actually, ligaments lose very little integrity with age. Another misconception held by many facial training authors is that lax facial muscles are the culprit again wrong. It all has to do with the integrity of the skin, connective tissue, subcutaneous fat, or lack thereof, and for some, the loss of facial bone. Okay fine, so what can we do about it, this side of surgery? Well, if you’re simply doing facial exercises, you need to up-your-game i.e., Skin Remodeling, Bone Remodeling along with FlexEffect’s Facial Resistance Training™; no other facial training comes close. It is important to note that all ligaments are capable of strengthening by at least 29% through Facialbuilding. Not only are the ligaments strengthened through FE™ Resistance Training, but the combination of Cross Stretching™ and Pressure Reps™, the connective tissue (collagen/elastin fibers) are also beefed-up, hence the reduction of facial sagging skin. Please read Skin Remodeling and Bone Remodeling it will help you to understand the process.